Tablet computing
The book of Jobs
It has revolutionised one industry after another. Now Apple hopes to transform three at once
Jan 28th 2010 | From The Economist print edition
Illustration by Jon Berkeley
APPLE is regularly voted the most innovative company in the world, but its inventiveness takes a particular form. Rather than developing entirely new product categories, it excels at taking existing, half-baked ideas and showing the rest of the world how to do them properly. Under its mercurial and visionary boss, Steve Jobs, it has already done this three times. In 1984 Apple ...
